Marketing AS

The Associate’s degree will introduce students to fundamental concepts and principles in marketing. It will prepare students to meet the challenges in the dynamic field of marketing today.

General Education Requirements

Written Communication
Select one of the following:6.00
WRITING AND RHETORIC I
and WRITING AND RHETORIC II
COLLEGE WRITING AND RESEARCH
Oral Communication
Select one from the following:3.00
FUNDAMENTALS OF ORAL COMMUNICATION
SMALL GROUP COMMUNICATION
PUBLIC SPEAKING
Mathematical Ways of Knowing
Select one of the following:3.00-5.00
MATH IN MODERN SOCIETY
COLLEGE ALGEBRA
COLLEGE ALGEBRA AND TRIGONOMETRY
CALCULUS I
STATISTICAL METHODS FOR THE SCIENCES
MATHEMATICS FOR ELEMENTARY TEACHERS II
MATH FOR TECHNOLOGY
Humanistic & Artistic Ways of Knowing
Select one course from two categories:6.00-8.00
Literature
LITERATURE AND IDEAS
WORLD CLASSICS
INTERNATIONAL LITERATURE
MYTHOLOGIES
Arts
INTRODUCTION TO ART
THE ART AND HISTORY OF THE MOTION PICTURE
INTRODUCTION TO THE ARTS
SURVEY OF MUSIC
MUSIC IN AMERICA
WORLD MUSIC
HISTORY OF MUSICAL THEATER
HISTORY OF JAZZ AND POPULAR MUSIC STYLES
SURVEY OF THE THEATER
Language
ELEMENTARY NEZ PERCE LANGUAGE I
ELEMENTARY NEZ PERCE LANGUAGE II
ELEMENTARY SPANISH I
ELEMENTARY SPANISH II
Scientific Ways of Knowing
Select one course from two disciplines; one lab7.00-8.00
INTRODUCTION TO BIOINFORMATICS
CONCEPTS OF BIOLOGY
PLANTS AND PEOPLE
BIOLOGY IN FILM
HUMAN BIOLOGY
HUMAN ANATOMY AND PHYSIOLOGY I
CONCEPTS OF CHEMISTRY
GENERAL, ORGANIC AND BIOCHEMISTRY
PRINCIPLES OF CHEMISTRY I
INTRODUCTION TO COMPUTER SCIENCE
INTRODUCTION TO COMPUTER SCIENCE
INTRODUCTION TO FORENSIC SCIENCE
PHYSICAL GEOLOGY
INTRODUCTION TO EARTH SYSTEMS
GEOGRAPHIC INFORMATION SYSTEMS
INTEGRATED SCIENCE II
INTEGRATED SCIENCE I
INTRODUCTION TO NATURAL SCIENCES 1
NATURAL SCIENCE FOR ELEMENTARY EDUCATOR
GENERAL PHYSICS I
GENERAL PHYSICS II
PHYS SCIENCES FOR ELEMENTARY EDUCATORS
DESCRIPTIVE ASTRONOMY
ENGINEERING PHYSICS I
Social & Behavioral Ways of Knowing
ECON-201PRINCIPLES OF MACROECONOMICS3.00
or ECON-202 PRINCIPLES OF MICROECONOMICS
PSYC-101INTRODUCTION TO GENERAL PSYCHOLOGY3.00
Diversity
Select one of the following:3.00-4.00
CULTURAL ANTHROPOLOGY
WORLD PREHISTORY
INTRODUCTION TO NATIVE AMERICAN STUDIES
RACE AND ETHNICITY
COMMUNICATION AND DIVERSITY
INTERNATIONAL LITERATURE
NATIVE AMERICAN WRITTEN LITERATURE
INTRODUCTION TO GEOGRAPHY
WORLD HISTORY I
WORLD HISTORY II
UNITED STATES HISTORY I
UNITED STATES HISTORY II
DIVERSITY IN ORGANIZATIONS
SOCIAL-CULTURAL ASPECTS OF SPORTS
ELEMENTARY NEZ PERCE LANGUAGE I
ELEMENTARY NEZ PERCE LANGUAGE II
COMPARATIVE GOVERNMENT
INTRODUCTION TO SOCIOLOGY
ELEMENTARY SPANISH I
ELEMENTARY SPANISH II
INTERMEDIATE SPANISH I
INTERMEDIATE SPANISH II
DIVERSITY IN ORGANIZATIONS
Integrative Seminar: Ethics & Values
Select one of the following:3.00
ID 300A - 300Z (see course descriptions for options)
HELLS CANYON INSTITUTE
Foreign/Heritage Language
Select 16 credits of language if selecting Bachelor of Arts Degree16.00
Total Credits37.00-43.00

Program Requirements

Major Courses
AC-231PRINCIPLES OF ACCOUNTING I3.00
BUS-101INTRODUCTION TO BUSINESS3.00
BUS-220BUSINESS COMMUNICATIONS3.00
BUS-221INTRODUCTION TO COMPUTERS/INFO SYSTEMS3.00
Upper Division Courses
BUS-311FOUNDATIONS OF MANAGEMENT THEORY3.00
BUS-321PRINCIPLES OF MARKETING3.00
Business Electives
Select two from the following:6.00
PROMOTION METHODS
CONSUMER BEHAVIOR
RETAIL MARKETING
Total Credits24.00

Sequential Plan of Study

Plan of Study Grid
First Year
FallCredits
COREMathematical Ways of Knowing 3.00
COREOral Communication 3.00
COREScientific Ways of Knowing 3.00
ENGL-101 WRITING AND RHETORIC I 3.00
PSYC-101 INTRODUCTION TO GENERAL PSYCHOLOGY 3.00
 Credits15.00
Spring
BUS-101 INTRODUCTION TO BUSINESS 3.00
COREDiversity 3.00
COREHumanistic & Artistic Ways of Knowing 3.00
ECON-201
PRINCIPLES OF MACROECONOMICS
or PRINCIPLES OF MICROECONOMICS
3.00
ENGL-102 WRITING AND RHETORIC II 3.00
 Credits15.00
Second Year
Fall
AC-231 PRINCIPLES OF ACCOUNTING I 3.00
BUS-220 BUSINESS COMMUNICATIONS 3.00
BUS-311 FOUNDATIONS OF MANAGEMENT THEORY 3.00
COREScientific Ways of Knowing 4.00
COREHumanistic & Artistic Ways of Knowing 3.00
 Credits16.00
Spring
BUS-221 INTRODUCTION TO COMPUTERS/INFO SYSTEMS 3.00
BUS-321 PRINCIPLES OF MARKETING 3.00
COREIntegrative Seminar: Ethics & Values 3.00
Program RequirementBUS-323, BUS-333 or BUS-340 6.00
 Credits15.00
 Total Credits61.00

Graduates with an AS in Marketing go on to obtain careers in a variety of fields:

  • Direct Marketing
  • Marketing Assistant
  • Marketing Assistant
  • Retail Marketing
  • Public Relations